Digital Marketing Specialist
T
ToplentDigital marketing
Source API remote eligibility restrictions: ColombiaFull-Time
Salary not disclosed
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Job Details
- Required Skills
- Google AnalyticsSEODigital Marketing
Requirements
- Hold a bachelor’s degree in Marketing, Business Administration, or a related field.
- Have proven experience as a Digital Marketing Executive or in a similar role.
- Have strong knowledge of digital marketing strategies, platforms, and tools.
- Have hands-on experience managing PPC, SEO, social media, email, and affiliate campaigns.
- Be proficient with Google Analytics, Google Ads, and major social media advertising platforms.
- Be familiar with web content management systems and basic HTML/CSS.
- Have a track record of measurable results and achieving campaign targets.
- Have organizational and project management skills to manage multiple projects.
Responsibilities
- Develop and execute multi-channel campaigns across email, social media, PPC, SEO, content, and affiliate marketing.
- Conduct market research and analyze performance data to identify trends, insights, and growth opportunities.
- Monitor campaign effectiveness and provide actionable reports to senior management.
- Work with internal teams to design and implement content strategies aligned with business objectives.
- Collaborate with external agencies, influencers, and partners on campaigns.
- Manage budgets and keep campaigns within allocated costs while delivering ROI.
- Oversee and optimize website content to improve SEO rankings and user experience.
- Stay current with emerging digital platforms, technologies, and marketing practices.
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