Paid Ads Specialist (Google/Meta)

NoGigiddyDigital advertising

Workable workplace: remote; Workable locations: Albuquerque, New Mexico, United States. Anaheim, California, United States. Columbus, Ohio, United States. Los Angeles, California, United States. Milwaukee, Wisconsin, United States. Seattle, Washington, United StatesFull-Time

Salary20 - 30 USD per hour

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Job Details

Required Skills: A/B testing

Requirements

Have hands-on experience managing Google Ads or Meta Ads campaigns, whether personal or professional.
Understand tracking and attribution.
Use data to make decisions and demonstrate strong analytical skills.
Manage budgets with a focus on ROAS.
No degree is required.
Google Ads or Meta Blueprint certification is a plus.

Responsibilities

Build and manage paid campaigns on Google Ads and Meta (Facebook/Instagram).
Write ad copy and collaborate with design on creative assets.
Set up tracking, including pixels, UTMs, and conversion events, and verify accuracy.
Monitor daily campaign performance and optimize for CPC, CTR, ROAS, and CPA.
Conduct audience research and build targeted segments.
Run A/B tests on creatives, copy, and audiences.
Report weekly on spend, performance, and recommendations.

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