GTM Analytics Lead
New
T
ThatchHealthcare technology
Remote (US)Full-TimeLead
Salary112,000 - 145,000 USD per year
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Job Details
- Experience
- 5 to 8 years in GTM analytics, RevOps, BizOps, strategy, or FP&A at a high-growth B2B company
- Required Skills
- SQLBusiness IntelligenceCRM
Requirements
- Have 5 to 8 years of experience in GTM analytics, RevOps, BizOps, strategy, or FP&A at a high-growth B2B company.
- Have direct partnership experience with sales, marketing, and finance leadership.
- Bring expert SQL skills.
- Have deep experience with sales and product telemetry data.
- Have experience with mainstream business intelligence tools.
- Have experience owning metric definitions and data standards.
- Be able to turn business requirements into technical specs in a modern data stack.
- Understand dependencies across CRM, warehouse, BI, and GTM execution.
- Have command of GTM and SaaS metrics, including win rates, conversion, attribution, CAC, payback, and retention.
- Be able to align Marketing, Data Science, Finance, and RevOps on shared definitions and priorities without formal authority.
- Turn complex analysis into clear recommendations for senior leadership.
Responsibilities
- Build performance frameworks covering GTM health across the customer lifecycle.
- Compare GTM motions using win rates, CAC, payback, conversion, broker attribution, and quoting performance.
- Partner with Marketing, Data Science, and Finance on funnel analysis, modeling, unit economics, and scenario analysis.
- Prioritize the analytics roadmap and recommend where to invest or pull back.
- Own GTM data strategy and govern core metrics, business logic, data standards, definitions, lineage, quality, and usage.
- Define GTM business requirements before technical work begins and prioritize data initiatives based on dependencies and business impact.
- Drive adoption of governed metrics and BI across GTM teams.
- Build and maintain analytical inputs for forecasting, target setting, capacity planning, and compensation analysis.
- Deliver analytics for board, QBR, and MBR materials and flag data signals that put the forecast or plan at risk.
- Lead segment, channel, and territory analyses and present findings, risks, and tradeoffs to senior leadership.
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