Head of Brand & Creative

Golden ChildPet nutrition

Remote - USFull-TimeLead

Salary not disclosed

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Job Details

Bring 8+ years of experience in brand and creative roles.
Have led a multidisciplinary team or substantial creative programs.
Provide a portfolio showing a distinctive point of view and strong execution across several areas such as brand identity, packaging, campaigns, photography, film, and digital.
Have experience building or evolving a consumer brand, ideally in a design-led category.
Demonstrate strong art direction and storytelling skills, including the ability to give precise feedback on design and copy.
Have experience taking packaging or other physical brand materials through production.
Have experience commissioning and producing photography and video, including understanding budgets and production decisions.
Understand paid creative and how to work with a Growth team while maintaining the brand’s voice.
Have experience managing internal creatives and external collaborators.
Include a portfolio with the application and explain your role in the work shown.

Own Golden Child’s positioning, visual identity, and tone of voice, and lead the rebrand across customer touchpoints.
Set creative standards for design, photography, film, and copy, and provide feedback on the work.
Lead packaging development from concept through artwork, material selection, physical proofs, and production.
Build an editorial and content plan and develop recurring storytelling formats across channels.
Lead campaign concepts and creative execution for the relaunch, product introductions, and customer acquisition and retention.
Partner with Growth to develop and test advertising, using performance findings to improve creative work.
Guide the creative direction of creator programs, partnerships, and campaign integrations.
Lead creative concepts and brand expression for pop-ups, dinners, kitchen visits, and other gatherings.
Build and lead a lean internal creative team, supported by freelancers, agencies, and production partners.
Own creative briefs, production budgets, schedules, delivery, and photography and video production.

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