Business Development Senior Manager, Sports & Media
New
A
APPLYSports and media
The preferred candidate should be based in the United States or Canada, Hours that preferably align to ET (Eastern Timezone); qualified candidates in PT (Pacific Standard) will also be considered.Full-TimeManager
Salary$140,000 - $190,000 a year; $140,000 - $190,000 base plus variables
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Job Details
- Experience
- 5+ years of experience in a business development, sales, ABM, or GTM-adjacent role
- Required Skills
- Business DevelopmentCRM
Requirements
- Have 5+ years of experience in business development, sales, ABM, or a GTM-adjacent role.
- Bring some exposure to a full sales cycle.
- Have familiarity with account-based marketing principles and tools.
- Be comfortable creating outreach materials and research assets without heavy reliance on templates.
- Have experience in or genuine interest in sports, entertainment, media, or live experiences.
- Bring working knowledge of AI tools and agentic workflows.
- Demonstrate strong research, writing, relationship-building, and listening skills.
- Be organized and able to manage a large target list and multiple follow-up threads.
- Work collaboratively with senior sellers, operations, marketing, and technical and creative teams.
Responsibilities
- Build and maintain intelligence briefs and target account trackers for priority accounts.
- Monitor account and industry trigger events and identify timely engagement opportunities.
- Design personalized account-based outreach and create bespoke materials for target accounts.
- Coordinate campaigns, events, and content with APPLY marketing.
- Prepare intelligence packages and talking points, and support introductory and discovery calls.
- Manage and evolve a vertical or territory sales plan, including targets and stakeholders.
- Qualify opportunities with the sales support team and collaborate on deal qualification.
- Coordinate co-sell opportunities with APPLY partnerships leads and external partners.
- Assist with proposals, pitch preparation, RFP responses, and pursuit logistics.
- Maintain CRM hygiene, pipeline reporting, and deal status updates.
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