Senior Google Ads Manager

New

Fully remote, open to candidates based in LATAMFull-TimeSenior

Salary2,500 USD per other

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Job Details

Have 3–5 years of hands-on Google Ads experience managing lead-generation campaigns.
Have experience managing Google Ads accounts with $1,500–$3,000+ monthly budgets.
Be able to independently build and optimize Google Search campaigns.
Have strong experience with keyword research, match types, negative keywords, bidding strategies, search terms, and campaign structure.
Have experience with conversion tracking and tools such as Google Analytics, Google Tag Manager, or similar platforms.
Have experience analyzing CPL, conversion rates, lead quality, and campaign performance.
Be able to connect Google Ads performance with business outcomes such as qualified leads, booked appointments, or paying customers.
Experience with psychotherapy practices, mental health, healthcare, or other local or service-based businesses is preferred.
Experience managing multiple small-business Google Ads accounts simultaneously is preferred.

Build, launch, manage, and optimize Google Ads campaigns for lead generation.
Manage accounts with typical monthly budgets of $1,500–$3,000.
Conduct keyword research and search term analysis, and manage negative keywords, bidding, and campaign optimization.
Monitor CPL, conversion rates, lead quality, and campaign performance to guide budget and optimization decisions.
Review and optimize the relationship between Google Ads, landing pages, ad copy, and conversion tracking.
Analyze the lead-to-client funnel to identify where leads are lost after submitting an inquiry.
Develop campaign strategies that prioritize qualified leads and paying clients over lead volume.
Implement and test campaign structures, targeting approaches, keywords, ads, and bidding strategies.

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