Senior Media Manager, Fashion

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P
Power DigitalDigital marketing
Remote - MexicoFull-TimeSenior
Salary not disclosed
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Job Details

Languages
Proficiency in spoken and written English at an advanced level is required for this role.
Experience
2-3 years of digital marketing experience. 1-2 years in agency setting
Required Skills
Google Analytics

Requirements

  • Have 2-3 years of digital marketing experience, including 1-2 years in an agency setting.
  • Have at least 2 years of direct response marketing experience in e-commerce, lead generation, or B2B.
  • Have at least 2 years of experience with Meta Ads for direct response campaigns.
  • Have at least 2 years of hands-on search engine marketing experience.
  • Have experience with campaign development and optimization, including bid optimization, keyword research, and ad copy development.
  • Have significant campaign management experience with one or more of Performance Max, Standard Shopping, YouTube Ads, display advertising, local campaigns, or Bing Ads.
  • Be proficient with Google or Microsoft Office suites and Google Analytics.
  • Have a strong understanding of full-funnel marketing and the role of paid media in the funnel.
  • Have advanced spoken and written English proficiency.

Responsibilities

  • Own and execute performance marketing campaigns through paid social and native media platforms, including Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads.
  • Build and produce campaigns across channels, coordinating with Specialists where applicable.
  • Lead campaign optimizations to improve performance against goals.
  • Manage client budgets and advise on budget changes.
  • Communicate performance, strategy, recommendations, deliverables, and action items to internal client teams.
  • Provide weekly client progress recaps with performance insights and future recommendations.
  • Own performance reporting and communicate results, insights, and next steps to clients and stakeholders.
  • Use AI technologies and Power Digital's Nova ecosystem to enhance and optimize business processes.
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