Head of User Acquisition

B
BoostaAI self-discovery
Remote, UkraineFull-TimeManager
Salary not disclosed
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Job Details

Languages
English at Upper-Intermediate (B2)+ level
Required Skills
A/B testing

Requirements

  • Have full-funnel paid UA experience, with Meta Ads as the primary channel.
  • Have working knowledge of TikTok, ASO, and influencer/UGC.
  • Have experience building structured, hypothesis-driven creative-testing systems.
  • Understand unit economics, including CAC, LTV, payback, and ROAS/ROMI.
  • Have a proven track record of scaling budgets from a small test budget to six-figure-plus monthly spend without breaking CPA.
  • Have experience with attribution and analytics tools such as Amplitude/GA4-style tools, MMP basics, and A/B testing.
  • Have experience sourcing and managing UGC, agencies, and freelancers through platforms such as Fiverr, Billo, or Modash.
  • Have English at Upper-Intermediate (B2)+ level.

Responsibilities

  • Own the entire UA function, reporting directly to the CEO, including CAC, ROAS, and the ad-to-subscriber path.
  • Build the acquisition system from zero, including tracking, attribution, and a creative-testing pipeline.
  • Run structured tests on Meta Ads and expand to other channels once unit economics work.
  • Own budget scaling from validation budget to $100K/month and then $1M+/month.
  • Source creatives through in-house, freelance, and UGC channels.
  • Build and lead the UA team as the function grows.
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