Content Lead
New
J
JobgetherLife sciences
Based in United StatesFull-TimeLead
SalaryBase salary range of $147,000–$201,000 USD for the San Francisco Bay Area. Eligibility for an annual bonus. Equity participation. Compensation may differ for employees working in other U.S. locations.
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Job Details
- Experience
- 10+ years of experience spanning content strategy, content marketing, and brand or copywriting, including significant experience in a senior or leadership capacity.
- Required Skills
- SEO
Requirements
- 10+ years of experience spanning content strategy, content marketing, and brand or copywriting, including significant senior or leadership experience.
- Professional experience in both agency and in-house environments.
- Direct experience in life sciences, biotechnology, pharmaceuticals, or a related scientific or technical industry.
- Ability to translate complex scientific and technical subject matter into accurate, credible, accessible, and engaging content.
- A strong perspective on brand voice, supported by a portfolio demonstrating individual copy, strategic content, and integrated campaigns.
- Ability to develop and execute content strategies across the full marketing funnel.
- Experience leading integrated or 360 campaigns and collaborating with creative, design, media, marketing, and cross-functional partners.
- Excellent editorial judgment and confidence guiding stakeholders on messaging and content.
- Ability to work at strategic and executional levels, including developing frameworks and positioning and writing and editing content.
- Experience in regulated or scientifically rigorous industries, where accuracy and compliance are critical, is a plus.
- Experience managing or mentoring writers, editors, or content strategists is preferred.
- Familiarity with SEO, content performance measurement, and using data to inform content strategy is an advantage.
Responsibilities
- Define and evolve the organization’s brand voice, tone, messaging frameworks, and editorial standards.
- Set strategic direction and quality standards for content marketing across channels.
- Build and maintain an evergreen content library communicating the organization’s capabilities, value, and expertise.
- Develop full-funnel content strategies for awareness, consideration, and conversion.
- Lead content and copy direction for integrated campaigns across digital, events, sales enablement, PR, and social.
- Partner with product marketing, brand, design, and sales on naming, positioning, messaging hierarchies, and campaign concepts.
- Establish scalable content systems, including style guides, creative briefs, review processes, and editorial standards.
- Provide constructive feedback and maintain a high quality bar across the content function.
- Develop frameworks, roadmaps, and positioning while writing and editing content when needed.
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