Field Marketing Associate / Associate Manager
New
V
Veeva SystemsLife sciences software
United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- For Field Marketing Associate Manager, 3+ years of hands-on experience (or 1+ for Field Marketing Associate) in marketing campaigns
- Required Skills
- Microsoft ExcelPowerPoint
Requirements
- For Associate Manager, have 3+ years of hands-on marketing campaign experience; for Associate, have 1+ year.
- Have an interest in events and community building.
- Have experience with Marketo or another marketing automation tool.
- Be self-directed and able to manage multiple stakeholders, priorities, and projects under aggressive timelines.
- Have strong communication, writing, and organizational skills, with high attention to detail.
- Be expert in Microsoft Word, PowerPoint, and Excel.
- Be proficient in delivering content via social media tools, including LinkedIn.
- Experience developing and executing account-based marketing programs is a plus.
- Experience with customer retention, cross-sell, and upsell campaigns is a plus.
- Life sciences industry experience is a plus.
Responsibilities
- Support the development and execution of field marketing plans, including event and webinar logistics, customer conference support, and customer communications.
- Organize and coordinate company and industry events, including logistics, communications, event app management, and reporting.
- Assist with weekly and monthly marketing program reporting and metrics using tools such as Marketo, Lynx, Matomo, and Sigma.
- Coordinate field marketing program components with product marketing, creative services, content, product, communications, and digital teams.
- Assist in developing and editing marketing content, including social posts, videos, corporate templates, and other program materials.
- Repurpose existing content for internal and external use.
- Support the execution and optimization of outreach programs using LinkedIn and other channels to engage current and prospective customers.
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