Growth Marketing Lead - Amazon
New
T
TrafileaConsumer Tech
ArgentinaFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Project ManagementData AnalysisStakeholder management
Requirements
- 5+ years managing Amazon marketplace businesses.
- Strong grasp of PPC, TACOS, ACOS, CVR, AOV, BSR, organic ranking, and contribution margin.
- Proven ability to diagnose product-level performance and spot growth opportunities.
- Experience managing agencies and external partners.
- Strong analytical and commercial decision-making skills.
- Advanced proficiency with spreadsheets, dashboards, and performance reporting.
- Excellent project and stakeholder management.
- Strong written and verbal communication.
- Ability to thrive in a fast-paced, highly accountable environment.
Responsibilities
- Own the growth, profitability, and performance of assigned Amazon brands and product portfolios.
- Develop and execute growth strategies across Amazon Advertising, organic ranking, promotions, and conversion optimization.
- Lead product-level business planning, identifying opportunities to scale revenue while protecting margins.
- Drive Amazon PPC strategy and manage external agencies to ensure execution aligns with business objectives.
- Improve product visibility, organic ranking, and non-branded sales through data-driven keyword and content strategies.
- Partner with Creative teams to optimize PDPs, customer experience, and conversion performance.
- Lead promotional planning, pricing initiatives, and marketplace growth programs.
- Monitor marketplace health, proactively identifying and resolving issues that could impact revenue or profitability.
- Build scalable processes, reporting frameworks, and operating rhythms.
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