Senior Paid Social Manager
New
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Launch With UsDigital Marketing
United KingdomFull-TimeSenior
Salary£45,000 to £55,000
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Job Details
- Experience
- 3+ years
- Required Skills
- Project ManagementShopifyGoogle Analytics
Requirements
- 3+ years of paid social experience within an agency or DTC e-commerce environment.
- Proven track record of scaling brands through Meta and TikTok advertising.
- Deep understanding of paid social strategy, customer acquisition, creative testing methodologies, and full-funnel growth planning.
- Strong commercial acumen with the ability to connect marketing performance to business objectives.
- Advanced analytical capabilities using Triple Whale, Shopify, GA4, Meta, and TikTok reporting environments.
- Excellent client-facing communication skills to lead strategy discussions and performance reviews.
- Experience mentoring, coaching, or supporting the development of junior team members.
- Strong project management and organisational skills.
- Proactive, commercially minded, and comfortable taking ownership of performance outcomes.
Responsibilities
- Own strategy and performance across a portfolio of DTC e-commerce brands, ensuring activity remains aligned with client objectives and growth plans.
- Lead account planning to improve customer acquisition, efficiency, and profitable growth.
- Develop and oversee testing roadmaps across audiences, creative, offers, landing pages, and campaign structures.
- Analyse performance data across Meta, TikTok, Triple Whale, Shopify, and reporting platforms to identify trends and solve performance challenges.
- Partner with Creative Strategists to ensure creative output is aligned with performance data and campaign objectives.
- Act as the primary day-to-day strategic contact for clients, leading reviews, planning sessions, and strategy discussions.
- Mentor and support the development of Paid Social Managers to elevate overall team capability.
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