Senior Marketing Strategist Data Analytics
New
S
StitchMartech Consulting
United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles.
- Required Skills
- Business IntelligenceMicrosoft Power BITableauDatabricksCRMData analytics
Requirements
- 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles.
- Strong familiarity with at least one analytics or BI platform such as Databricks, Power BI, or Tableau.
- Experience with enterprise martech platforms such as Braze or Segment.
- Strong analytical foundation: comfortable working with large datasets, building performance models, and deriving strategy from data.
- Demonstrated track record building and presenting multi-year martech roadmaps to senior stakeholders.
- Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements.
- Client-facing experience within an agency or consultancy.
- Ability to synthesize complexity into executive-level storytelling.
- Exceptional communication skills with the ability to influence C-suite, project leads, and technical teams.
- Net new platform implementation experience (contributing to building a lifecycle marketing strategy from the ground up) preferred.
Responsibilities
- Build use-case prioritization frameworks using quantitative scoring models that weigh business value, technical feasibility, and measurable customer impact.
- Develop journey governance frameworks, testing roadmaps, and maturity assessments that help clients scale and optimize programs.
- Design marketing analytics and KPI architectures that connect campaign-level metrics to business outcomes.
- Leverage first-party data, behavioral signals, and CDP/CRM data to develop audience segmentation and lifecycle strategies.
- Synthesize complex performance data into actionable strategic recommendations for stakeholders.
- Lead end-to-end journey mapping, discovery workshops, and strategic planning engagements.
- Partner with technology vendors to maintain platform intelligence and translate roadmaps into client opportunities.
- Build and present executive-ready business cases for martech investments and ROI modeling.
- Serve as a trusted strategic advisor to VP and C-level stakeholders.
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