Associate Director, Media Strategy & Client Partnerships

New

Code3Digital Marketing

Anywhere within the United StatesFull-TimeManager

Salary$124,500 - $137,500

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Job Details

5+ years of experience in digital marketing with a strong focus on DTC paid media strategy.
Deep understanding of connected media channels across the full consumer funnel from awareness through conversion and retention.
Proven track record managing complex client relationships and multi-channel integrated strategies.
Proficiency in GA4 for analyzing customer journeys and building audiences.
Proficiency in Shopify data and ecosystem integrations.
Strong creative strategy experience with the ability to brief, evaluate, and iterate on creative.
Financial and business acumen including SOW management and profitability drivers.
Strong executive presence and presentation skills for communicating complex concepts.
Experience mentoring junior team members and driving cross-functional collaboration.

Serve as the strategic partner for a portfolio of eCommerce clients, owning the overall media strategy and relationship across paid search, paid social, programmatic, and affiliate channels.
Lead integrated media strategies that connect channel performance to client business goals.
Develop and present the media mix and recommendations, quarterly business reviews, and campaign recaps.
Partner with creative teams to bring a strong creative strategy perspective to media recommendations.
Leverage GA4 and Shopify data to develop insights, track customer journeys, and inform strategic recommendations.
Oversee quarterly and annual strategic plans for client accounts and participate in new business pitches.
Partner with Finance and Practice leaders on SOW management, pricing, and profitability goals.
Lead teams responsible for activation, media strategy, and creative execution.

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