SVP of Marketing
New
J
JobgetherSaaS / Technology
Ability to work from offices in the United States, Poland, Romania, or Ukraine, with remote opportunities available in many countries.Full-TimeExecutive
SalaryCompetitive compensation aligned with local market conditions and professional experience.
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Job Details
- Experience
- 15–20 years
- Required Skills
- Cross-functional Team LeadershipData analytics
Requirements
- 15–20 years of professional marketing experience, with substantial experience in SaaS environments.
- Proven senior-level leadership experience spanning both self-serve digital execution and scaled, sales-assisted motions.
- Demonstrated experience working with large SMB and mid-market customer segments.
- Direct experience building and scaling B2B demand-generation programs, including lead generation, scoring, and routing.
- Strong experience partnering closely with sales organizations to create and convert demand.
- Strong understanding of digital performance marketing and experience expanding beyond search into broader acquisition channels.
- Experience developing multichannel campaigns centered on positioning, customer needs, and ideal customer profiles.
- Experience with marketing technology strategy, infrastructure, and build-versus-buy decisions.
- Strong understanding of marketing data, instrumentation, analytics, reporting, and performance dashboards.
- Comfortable operating in an AI-first environment and identifying practical applications for AI across marketing workflows.
Responsibilities
- Lead the overall marketing organization supporting four business units and the sales organization.
- Set the overarching marketing strategy and translate business objectives into measurable marketing priorities.
- Optimize a marketing budget exceeding $50 million with a focus on improving return on investment across the portfolio.
- Build and scale a B2B demand-generation engine covering lead generation, lead scoring, routing, and sales alignment.
- Develop and evolve the marketing technology stack and data instrumentation in partnership with engineering leadership.
- Guide the adoption of AI-first approaches across marketing operations, technology, and acquisition channels.
- Collaborate with business-unit GMs to influence go-to-market strategy, positioning, and ICP definition.
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