Digital Marketing & Lead Generation Coordinator

New
F
Freelance Latin AmericaDigital Marketing
Nicaragua. Honduras. Colombia. Argentina. Venezuela, Bolivarian Republic of. El Salvador, Monday to Friday 8:00 AM to 12:00 PM (EST)Part-TimeMiddle
Salary not disclosed
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Job Details

Languages
English
Experience
3+ years
Required Skills
Google AnalyticsSEODigital MarketingCanvaCRM

Requirements

  • 3+ years of professional digital marketing experience, specifically in B2B lead generation.
  • Proven experience managing professional LinkedIn and Instagram accounts.
  • Solid knowledge of SEO principles, Google Analytics, and Google Search Console.
  • Experience with Google Business Profile optimization.
  • Proficiency with content creation tools such as Canva and photo/video editing software.
  • Experience using CRM and email marketing platforms like HubSpot, Mailchimp, or Constant Contact.
  • Excellent written and verbal English communication skills.
  • Strong research, analytical, and time-management skills.
  • Proactive, self-directed approach to remote work.
  • Bachelor’s degree in Marketing, Communications, or a related field preferred.
  • Ability to work Monday to Friday, 8:00 AM to 12:00 PM (EST).

Responsibilities

  • Develop and manage a consistent content calendar for LinkedIn and Instagram.
  • Transform company projects and capabilities into social posts, case studies, and website content.
  • Manage and optimize the Google Business Profile for local search visibility.
  • Conduct SEO and keyword research to improve organic rankings and site content.
  • Research and qualify B2B prospects and track relevant bid or project opportunities.
  • Execute targeted email marketing campaigns for lead acquisition and nurturing.
  • Create and edit digital assets using Canva and basic photo/video software.
  • Monitor marketing performance across all channels and prepare actionable reports.
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