Director, Product Management, Growth Platforms
New
J
JobgetherProduct Management
Based in United StatesFull-TimeDirector
Salary$185,000–$230,000 CAD
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Job Details
- Experience
- 8+ years of product management experience, including at least 2 years of people leadership experience
- Required Skills
- Product ManagementRESTful APIsStakeholder managementCRMData analytics
Requirements
- 8+ years of product management experience, including at least 2 years of people leadership experience.
- Proven experience building data-intensive growth, marketing, promotions, personalization, CRM, loyalty, or customer data platforms at scale.
- Deep understanding of customer and marketing data, including segmentation, audience creation, behavioral data, activation, experimentation, and measurement.
- Demonstrated ability to translate complex customer datasets into actionable segments, targeting strategies, and personalized customer experiences.
- Strong technical fluency, with experience partnering with Engineering and Data teams on architecture, platforms, APIs, event streams, integrations, and decisioning systems.
- Experience developing internal platforms and tools used by Marketing, CRM, Growth, or other business teams to create and manage customer experiences.
- Ability to establish a multi-year product vision and translate it into focused roadmaps, priorities, and incremental business value.
- Strong analytical judgment and experience applying experimentation and measurement to understand incremental impact and optimize investment.
- Ability to operate effectively across customer experience, technology, data, marketing, and business strategy while creating alignment across complex organizations.
- Excellent executive communication, stakeholder management, influence, and relationship-building skills.
Responsibilities
- Define and execute a multi-year product strategy and roadmap covering promotions, loyalty, CRM, customer segmentation, and marketing data capabilities.
- Lead the development of a unified promotions and offers platform supporting multiple products, channels, and customer segments.
- Build scalable customer data and segmentation capabilities that enable actionable audiences and personalized experiences.
- Partner with Marketing to strengthen CRM and lifecycle marketing capabilities, including targeting, activation, experimentation, and measurement.
- Develop shared growth platforms supporting online Sportsbook and Casino products alongside digital retail and loyalty experiences.
- Create flexible, self-service tools that enable Marketing and business teams to launch, manage, and optimize campaigns and offers.
- Partner with Data and Engineering teams on customer data architecture, event streams, integrations, decisioning, APIs, and measurement capabilities.
- Establish KPIs and experimentation frameworks to measure incremental impact and optimize investments.
- Lead, coach, mentor, and develop Product Managers while expanding the team and clarifying ownership.
- Align senior stakeholders across Product, Engineering, Data, Analytics, Marketing, Operations, Finance, and business functions.
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