Social Strategist/B2B Copywriter

United StatesContractMiddle

Salary not disclosed

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Job Details

B2B experience required.
5+ years of experience in social media strategy, content creation, or digital marketing.
Strong writing and storytelling skills with a portfolio of social content or campaign copy.
Experience presenting social media strategies and performance results to clients and executive stakeholders.
Proficiency with major social platforms, publishing tools, and analytics dashboards.
Strong understanding of social media KPIs, attribution, and reporting methodologies.
Experience working with social listening and monitoring tools (e.g., Brandwatch, Sprinklr, Meltwater, Talkwalker).
Understanding of SEO principles, creator trends, and social media best practices.
Ability to manage multiple projects, meet deadlines, and adapt quickly to changing priorities.
Ability to travel to Stamford, CT to meet with client as needed.
Bachelor's degree in Marketing, Communications, Journalism, or a related field preferred.

Develop and execute multi-platform B2B social media strategies aligned with brand goals and marketing campaigns.
Conduct audience, competitor, and trend research to inform content direction.
Create and manage content calendars, ensuring a cohesive narrative across channels.
Collaborate with client leads and internal design, animation, and PM teams to support initiatives.
Write high-impact social copy tailored to each platform (Instagram, TikTok, Facebook, X, LinkedIn, YouTube, etc.).
Conceptualize original content ideas, campaigns, and storytelling angles.
Present social strategies, campaign recommendations, and performance insights to clients and stakeholders.
Track performance metrics in Hootsuite and generate regular reports.
Analyze insights to refine content strategy, improve engagement, and inform future campaigns.

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