Senior Strategist
New
T
The AthleticSports Media
USAContractSenior
Salary80,000 - 85,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Digital MarketingResearch
Requirements
- 5+ years of cross-platform advertising experience (ad sales marketing, creative strategy, integrated marketing).
- Deep understanding of current social, branded content, digital, mobile, and audio landscapes.
- Proven experience working on RFPs in a media environment.
- Strong ability to turn information into actionable insights.
- Capacity to distill research into industry/client-relevant implications.
- Desire to work in collaborative sales and marketing processes.
- Expertise in creating client-ready visual proposals that are polished and inspiring.
- Strong research, insights, and creative brief development skills.
- Experience briefing creative teams and acting as a strategic partner.
Responsibilities
- Develop a broad understanding of all of The Athletic’s properties and media products.
- Develop packaging of ad products in advance of specific sports seasons and events including pricing, messaging, and promotion.
- Serve as the primary point of contact for RFPs and develop compelling proposals detailing customized digital/social/audio sponsorship solutions.
- Lead brainstorm meetings, manage information from various teams, and maintain project timelines.
- Ideate and project manage integrated programs across relevant departments.
- Create pitch collateral including idea descriptions, mock-ups, research, and templates.
- Utilize research and data to support strategies and creative ideas.
- Attend sales calls to pitch advertising ideas.
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