Performance Creative Strategist
New
I
inBeat AgencyDigital Marketing
Fully remote (with the possibility to work from anywhere)Full-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- Fluency in written and spoken English is required.
- Required Skills
- Data Analysis
Requirements
- Fluency in written and spoken English.
- Experience with performance creative and a data-driven creative approach.
- Strong portfolio that showcases thinking, copywriting, and performance creativity across short-form and visual-first content.
- Comfort with interpreting performance data to inform creative pivots.
- Experience collaborating across teams and disciplines in a fast-paced environment.
- Exceptional writing ability, ideally in short-form, digital-first content.
- Strategic and creative mindset, equal parts intuitive and data-informed.
- Deep understanding of consumer behavior, platform algorithms, and brand storytelling.
- Confident leadership and communication skills.
- Passion for mentoring and uplifting others.
Responsibilities
- Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution.
- Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring.
- Develop high-converting creative concepts grounded in consumer insight and platform behavior.
- Write (and guide) strong copy and frameworks that influence perception and drive performance.
- Collaborate across design, editing, and media buying to ensure end-to-end creative alignment.
- Mentor and support junior creatives, helping them elevate execution and develop strategic thinking.
- Present creative ideas and directions to clients and internal teams with clarity and conviction.
- Translate performance data and qualitative feedback into actionable creative improvements.
- Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle.
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