Principal Product Marketing Manager, Agentic AI
New
C
CyaraB2B SaaS, AI
United StatesFull-TimePrincipal
Salary$200,000 - $220,000 a year (OTE)
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Job Details
- Experience
- 10+ years
- Required Skills
- Market Research
Requirements
- 10+ years of B2B SaaS and AI product marketing experience.
- At least 2 years of experience at a senior or lead level owning a product portfolio independently.
- Proven track record of shipping product launches that demonstrably moved pipeline and bookings.
- Exceptional writing and presentation skills with the ability to produce concise, specific content.
- Comfortable communicating complex technical concepts to both engineers and CX executives.
- Experience managing sales-led motions within enterprise accounts with long sales cycles and multiple stakeholders.
- Proficiency in translating technical product features into compelling market narratives.
Responsibilities
- Develop positioning and messaging for Agentic CX assurance, ensuring it remains current with market shifts.
- Manage end-to-end go-to-market strategy for agentic AI releases, including enablement, content creation, and measurement.
- Conduct buyer and market research through customer interviews, win/loss reviews, and analyst briefings.
- Maintain competitive positioning against alternative AI evaluation and QA vendors.
- Build sales enablement materials such as pitch decks, discovery questions, and objection-handling guides.
- Produce high-quality technical content, including solution briefs, webinars, and white papers on AI governance.
- Partner cross-functionally with Product, Sales, Demand Gen, and Customer Success teams.
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