Sr. Manager, TikTok Shop - International

C
ComfrtDirect-to-Consumer / Social Commerce
UK-based role with remote-friendly options.Full-TimeManager
Salary not disclosed
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Job Details

Experience
4-6 years
Required Skills
Data Analysis

Requirements

  • 4-6 years of leadership experience in social commerce, affiliate, or marketplace channels.
  • Proven P&L ownership or significant profit contribution responsibility.
  • Deep operational expertise in TikTok Shop or similar short-form creator platforms.
  • Track record of building and scaling affiliate or creator networks.
  • Demonstrated experience managing agency partnerships at a strategic level.
  • Experience leading, mentoring, and developing teams.
  • Strong analytical skills with proficiency in financial metrics such as CAC, LTV, and unit economics.
  • Excellent communication and influencing skills for cross-functional and external stakeholder management.
  • International mindset with awareness of regional regulatory and creator ecosystem dynamics.
  • Entrepreneurial mindset with a bias for action in ambiguous environments.

Responsibilities

  • Own revenue targets, profitability, and strategic allocation across UK and expanding international markets.
  • Lead shop strategy including product localization, promotional calendars, shop health, and regulatory compliance.
  • Serve as the primary contact with TikTok UK, negotiating commercial terms and platform feature access.
  • Design and build the affiliate program for the UK/EU, vetting incentive structures and creator tiers.
  • Manage the live shopping roadmap and partner with creative agencies to drive GMV.
  • Analyze performance metrics including GMV, affiliate data, and content insights to inform strategy.
  • Build and mentor a team, fostering a culture of ownership and high performance.
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