VP, Performance Marketing
New
H
Healthcare.comHealth Technology
Remote, USFull-TimeVp
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Required Skills
- Artificial Intelligence
Requirements
- Senior leadership experience in performance marketing, growth, or digital acquisition.
- Direct ownership of substantial budgets, multi-channel portfolios, and financial results.
- Strong command of revenue, contribution margin, ROAS, CAC/CPA, LTV, and volume.
- Deep understanding of first-party and third-party acquisition channels.
- Exceptional analytical instincts and willingness to get hands-on.
- Track record of managing managers and building accountable teams.
- Strong forecasting, measurement, attribution, and conversion-signal experience.
- Extensive experience with MarTech/AdTech stacks.
- AI-enabled mindset with a willingness to lead AI-enabled operating transformation.
Responsibilities
- Own day-to-day performance across first-party and third-party acquisition.
- Accountable for revenue, contribution margin, ROAS, volume, and strategic growth.
- Manage forecasting and capital allocation.
- Develop channel leaders and build accountable teams.
- Incubate new growth opportunities and improve measurement/conversion signals.
- Build a faster, more precise, AI-enabled operating model.
- Collaborate with Marketplace Ops and the Distributor team to align consumer supply, budgets, and demand.
View Full Description & ApplyYou'll be redirected to the employer's site
