Marketing Specialist

New
B
Bromberg & AssociatesLanguage and E-learning
ArgentinaFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
2+ years
Required Skills
Project ManagementAdobe Creative SuiteGoogle AnalyticsSEO

Requirements

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2+ years of marketing experience, preferably in language, e-learning, or training industries.
  • Proficiency in digital marketing tools and platforms (SEO, email marketing software, social media management).
  • Strong understanding of content marketing and ability to create compelling content.
  • Excellent communication and writing skills.
  • Data-driven mindset with the ability to analyze and interpret marketing data.
  • Strong organizational and project management skills.
  • Creative thinking and passion for marketing trends.
  • Proficiency with Adobe Creative Suite (Photoshop, Illustrator) is a plus.

Responsibilities

  • Develop and execute content marketing strategies for B2B and B2C audiences, including blogs, eBooks, webinars, and videos.
  • Manage social media presence across platforms, including scheduling, engagement, and performance monitoring.
  • Plan and execute email marketing campaigns, automation workflows, and list segmentation.
  • Utilize Google Analytics and social media insights to track performance and refine strategies.
  • Support the planning and promotion of webinars, workshops, and virtual conferences.
  • Prepare collateral and giveaway items for events and participate in industry events, with travel required up to 4 times per year.
  • Contribute to brand-building efforts to increase recognition and loyalty.
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