Analista de Mídias (Meta Ads)
New
J
JobgetherDigital Marketing
BrazilFull-Time
Salary not disclosed
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Job Details
- Required Skills
- Data Analysis
Requirements
- Completed or ongoing higher education degree.
- Experience or knowledge in managing and optimizing paid media campaigns.
- Familiarity with digital advertising platforms, particularly Facebook/Instagram and their advertising tools.
- Understanding of performance metrics and key performance indicators used to evaluate digital campaigns.
- Familiarity with measurement and tracking tools for monitoring campaign performance.
- Ability to interpret data and transform insights into practical strategies and optimization actions.
- Strong analytical mindset with a clear results-oriented approach.
- Good communication skills and confidence discussing campaign strategies and performance with teams and clients.
- Strong organization, attention to detail, and commitment to goals and deadlines.
- Ability to work collaboratively while taking ownership of campaign performance and continuous improvement.
Responsibilities
- Plan, structure, launch, and manage paid media campaigns across key digital advertising platforms, with a primary focus on Facebook and Instagram Ads.
- Monitor campaign performance and key performance indicators, identifying trends, opportunities, and areas requiring improvement.
- Optimize campaigns through strategic adjustments to improve performance and achieve defined objectives.
- Analyze advertising data and translate performance information into actionable optimization strategies.
- Prepare clear performance reports highlighting key results, insights, and opportunities for continuous improvement.
- Work collaboratively with the marketing team to align campaign strategies with broader marketing and business objectives.
- Support discussions around campaign performance and recommendations with internal teams and clients.
- Maintain organized campaign management processes while meeting established goals, deadlines, and performance expectations.
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