Paid Media Growth Specialist
New
P
PomeloE-commerce
USA, US Pacific time zoneFull-TimeSenior
SalaryCompetitive pay, always in US dollars
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Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisLooker
Requirements
- Bachelor’s degree in a relevant field.
- 5+ years of hands-on paid media campaign management experience.
- Deep fluency in Google Ads and Meta Ads with a history of scaling spend on both.
- Consistent track record of meeting acquisition and efficiency targets while scaling spend.
- Advanced proficiency in reporting and optimization using Looker, GA4, and Meta Ads Manager.
- Strong analytical skills with a data-first mindset.
- Independent operator with exceptional attention to detail.
- Availability to work 40 hours per week in US Pacific time zone.
Responsibilities
- Own CAC and ROAS performance across Google Ads and Meta Ads.
- Launch, optimize, and scale paid campaigns including Search, Shopping, Display, YouTube, and Meta ads.
- Partner directly with the content team to launch new ads weekly.
- Collaborate with the website owner to identify, create, test, and optimize landing pages.
- Monitor performance daily, adjusting targeting, bids, and budgets to maximize efficiency.
- Utilize Looker, GA4, and Meta Ads Manager for reporting and insights.
- Scale spend efficiently across performance channels to drive acquisition growth.
- Report on results and provide data-driven recommendations to leadership.
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