Senior Talent Brand Manager
New
G
GitLabDevSecOps
Remote; Remote, Canada; Remote, United StatesFull-TimeSenior
Salary$115,200 — $194,400 USD
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Job Details
- Required Skills
- Data Analysis
Requirements
- Significant experience in talent brand, employer brand, or recruitment marketing.
- Experience developing and leading brand or recruitment marketing strategies across multiple audiences, regions, or hiring priorities.
- Strong storytelling, writing, editing, and editorial judgment skills across multiple channels.
- Experience leading complex campaigns involving multiple stakeholders, deadlines, budgets, or external partners.
- Strong analytical judgment and experience using data, audience insights, and research to improve outcomes.
- Ability to influence senior stakeholders and create structure from ambiguity.
- Experience moving between strategy and execution in an asynchronous work environment.
Responsibilities
- Lead GitLab's talent brand strategy, translating our employer value proposition and company direction into clear, differentiated candidate messaging.
- Design integrated campaigns and build scalable content systems, recruiter resources, reporting, event support, and campaign operations across various channels using technology and artificial intelligence tools.
- Set editorial direction and align cross-functional partners on authentic stories featuring team members, culture, and values, ensuring inclusive and consistent talent brand work.
- Advise Talent Acquisition and business leaders on audience strategy and campaigns that support hiring priorities and candidate pipelines.
- Improve candidate journey touchpoints to ensure candidates receive transparent and relevant information.
- Use performance data, audience insights, and market trends to set priorities and evaluate campaign impact.
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