Creative Strategist, Consumer Growth Marketing
M
MalwarebytesCybersecurity
Remote USFull-TimeMiddle
Salary90,000 - 120,000 USD per year
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Job Details
- Experience
- 2 - 3+ years
- Required Skills
- Data Analysis
Requirements
- 2-3+ years of experience running creative strategy and performance optimization at scale.
- Portfolio or case studies of work required.
- Hands-on experience with paid channels like Meta, Google UAC/App Campaigns, or Apple Search Ads.
- Understanding of how creative drives performance across different platforms.
- Familiarity with ASO experimentation and store content requirements.
- Strong ability to analyze performance data and translate insights into actionable creative direction.
- Proven experience communicating and aligning cross-functional teams and stakeholders.
- Highly organized with the ability to manage multiple workstreams.
- Comfortable using AI tools like Claude, ChatGPT, or Microsoft CoPilot for workflow efficiency.
Responsibilities
- Lead creative development across static, dynamic, video, and emerging formats for performance marketing and brand awareness campaigns.
- Partner with internal teams and external agencies to brief, review, and iterate on assets.
- Leverage AI tools to accelerate workflows including research, ideation, and scripting.
- Monitor creative performance, analyze results, and maintain a testing calendar and creative playbook.
- Collaborate with ASO team to evaluate store content and build a pipeline of experiments.
- Work with Social and Content teams to cross-pollinate ideas between organic and paid channels.
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