Product Marketing Manager II
New
S
Sprout SocialB2B SaaS
Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed.Full-TimeMiddle
Salary$94,400.00 – $118,000.00 annually. (Note: Separate geographic pay zones exist: Zone 1 $103,800-$155,800; Zone 2 $94,400-$141,600).
Apply NowOpens the employer's application page
Job Details
- Experience
- 4+ years of experience in product marketing, lifecycle marketing, campaigns, or relevant B2B SaaS functions.
- Required Skills
- Project ManagementData AnalysisCanva
Requirements
- 4+ years of experience in product marketing, lifecycle marketing, campaigns, or relevant B2B SaaS functions.
- Demonstrated success in project managing and driving end-to-end GTM campaigns self-sufficiently.
- Proven ability to craft compelling narratives and translate complex concepts into clear updates for internal stakeholders.
- Experienced in navigating cross-functional approval processes across Product, Sales, and Marketing teams to meet key deadlines.
- Operational mindset with a solid understanding of GTM frameworks, messaging, and sales enablement execution.
- Previous experience working in the software/SaaS industry is preferred.
- Experience in a dedicated Product Marketing role is preferred.
- Experience in presentation creation and comfort using Canva is preferred.
Responsibilities
- Act as the end-to-end owner of our quarterly launch program and release engine, optimizing workflows, processes, and resources to scale awareness.
- Partner closely with key cross-functional partners including Marketing, Revenue, and R&D to deliver seamless events and collateral.
- Serve as the dedicated product marketer for a select group of products at the core of Sprout's platform, owning positioning and messaging.
- Develop value-forward narratives that translate technical updates for target audiences.
- Measure the success of launches using qualitative and quantitative analysis to iterate on future strategies.
View Full Description & ApplyYou'll be redirected to the employer's site
