Product Marketing Manager
New
I
iubendaSaaS, Privacy Tech
You are free to work from anywhere in the world.Full-TimeMiddle
Salary€46,500 – €70,000 gross annual total compensation
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Job Details
- Languages
- Full proficiency in English; CV must be in English.
- Experience
- At least 5 years
- Required Skills
- SaaSMarket Research
Requirements
- At least 5 years of experience in Product Marketing.
- Full proficiency in English.
- Strong experience in positioning heavily technical SaaS features.
- Experience with customer needs analysis (pain/gain framework) through to messaging and GTM execution.
- Solid understanding of software development dynamics, SaaS functionalities, and metrics.
- Proactive mindset with a drive to contribute to company growth.
- Strong interpersonal and communication skills.
- Proven ability to work effectively across cross-functional teams.
Responsibilities
- Define product positioning and messaging to ensure selling points are sharp, relevant, and customer-driven.
- Own the product-led growth strategy, defining priorities and long-term direction.
- Lead go-to-market planning and execution for new features from announcement to launch.
- Develop use cases grounded in real customer needs and translate them into compelling narratives.
- Conduct market research and competitive intelligence to inform strategy.
- Drive sales enablement by creating materials and supporting the Sales team with tools and knowledge.
- Track and report on growth-related goals and identify areas for improvement.
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