Content Strategist
New
P
PointClickCareHealth Tech
Remote, USAContractMiddle
Salary91,000 - 98,000 USD per year
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Job Details
- Required Skills
- Project ManagementStakeholder management
Requirements
- Proven experience in content strategy with a strong executional track record.
- Hands-on experience managing owned channels such as blogs, podcasts, and web content.
- Demonstrated skill in editorial planning, writing, editing, and content production.
- Experience managing agency partners and external content programs.
- Strong understanding of top-of-funnel demand generation and thought leadership.
- Ability to analyze content performance metrics and translate insights into strategy.
- Strong cross-functional collaboration skills with experience embedding in multiple teams.
- Ability to prioritize across a broad range of opportunities.
- Background in healthcare or B2B SaaS marketing is considered a plus.
Responsibilities
- Develop, manage, and execute the strategy across owned channels like blogs, podcasts, and web content.
- Plan editorial calendars, write and edit content, manage production workflows, and meet deadlines.
- Partner with marketing pods to translate PMM and GTM strategy into brand storytelling.
- Lead thought leadership content for executives and subject matter experts.
- Develop distribution strategies to extend content reach in collaboration with demand and social teams.
- Manage brand-related agency programs, deliverables, and deadlines.
- Track and report on content performance to optimize the editorial mix.
- Lead content strategy for the annual SUMMIT conference, covering pre-event, onsite, and post-event deliverables.
- Support employer brand strategy by developing employee stories and recruitment-focused materials.
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