Paid Media Director
R
Remote Talent LATAMDigital Marketing
This position is only open to candidates residing in Latin American (LATAM) countries, such as: Argentina, Peru, Colombia, Brazil, Nicaragua, Chile, Monday–Friday, 9 AM–5 PM Eastern TimeFull-TimeDirector
SalaryAt least 3,000 USD per month
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Job Details
- Languages
- English
- Experience
- 5+ years
- Required Skills
- Data AnalysisLead Generation
Requirements
- 5+ years of agency experience in paid media, managing multiple client accounts.
- Strong, current hands-on experience with Meta Ads Manager.
- Ability to independently analyze, troubleshoot, and optimize lead generation campaigns.
- Strong understanding of paid media performance metrics.
- Strong written and spoken English.
- Comfortable communicating with clients and explaining campaign performance.
- Previous experience managing, mentoring, or coaching paid media specialists preferred.
- Experience with Google Ads and/or Google Local Services Ads preferred.
- Experience with home services clients preferred.
- Familiarity with GoHighLevel or similar CRM platforms preferred.
Responsibilities
- Manage and optimize Meta Ads campaigns across multiple client accounts, with a focus on lead generation.
- Monitor campaign performance and key metrics to identify issues and optimization opportunities.
- Analyze campaign data and independently diagnose underperforming campaigns.
- Optimize campaign structure, audiences, creative testing, budgets, and other performance variables.
- Manage and pace client advertising budgets responsibly.
- Manage Google Local Services Ads accounts and monitor performance as needed.
- Support the hiring and onboarding of future paid media specialists.
- Coach and mentor new media buyers as the team grows.
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