Product Marketing Manager
New
J
JobgetherSaaS, Contact Center
United StatesFull-TimeMiddle
Salary$97,600–$225,700
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Job Details
- Experience
- 5+ years
- Required Skills
- Project ManagementArtificial IntelligenceSaaS
Requirements
- 5+ years of product marketing experience, preferably within SaaS, contact center technology, or workforce optimization.
- Strong understanding of contact center operations, workforce management, and quality management.
- Demonstrated ability to develop and execute product positioning, messaging, and go-to-market strategies.
- Experience creating personas, ideal customer profiles, and competitive insights.
- Proficiency in developing sales enablement materials and targeted marketing programs.
- Ability to translate complex technical concepts into benefits-focused messaging for technical and business audiences.
- Strong knowledge of AI, automation, and emerging technologies in contact center environments.
- Excellent written and verbal communication skills with strong storytelling capabilities.
- Strong project management skills with the ability to manage multiple priorities.
- Collaborative, customer-focused mindset with the ability to influence cross-functional teams.
Responsibilities
- Develop and execute go-to-market strategies, positioning, and messaging for workforce optimization solutions.
- Create sales enablement materials including buyer personas, ideal customer profiles, pitch decks, competitive intelligence, and discovery guides.
- Develop customer-facing content such as solution briefs, demo scripts, website copy, and thought leadership materials.
- Lead product launches by coordinating with product, marketing, and sales enablement stakeholders.
- Gather and leverage customer insights and market research to inform marketing strategy and identify growth opportunities.
- Support adoption and pipeline generation through targeted campaigns and customer-focused marketing programs.
- Monitor developments in AI, automation, and contact center technologies to inform positioning.
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