Senior Paid Media Manager

New
S
Silverback StrategiesPerformance Marketing
We’re a fully remote agency with employees working across the continental United States.Full-TimeSenior
Salary not disclosed
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Job Details

Experience
5+ years of experience (minimum)
Required Skills
Google AnalyticsMicrosoft ExcelGoogle SheetsAccount Management

Requirements

  • 5+ years of experience managing Paid Search and Social campaigns.
  • Previous agency experience is required.
  • 3+ years of client-facing experience serving as a main point of contact.
  • Proven experience driving and leading paid media account strategy.
  • Strong testing and innovation mentality.
  • Experience collaborating with Creative resources and contributing to creative briefs.
  • Advanced proficiency with Google Analytics 4.
  • Advanced proficiency with Google Sheets or Excel.
  • Strong analytical skills, technical knowledge, and attention to detail.
  • Excellent written and verbal communication skills.
  • Outstanding time management and organization skills.

Responsibilities

  • Drive the strategy, innovation, and performance of multiple client Paid Media initiatives.
  • Manage the success of a portfolio of 3-5 client accounts.
  • Plan, implement, and audit paid media campaigns in Google, Meta, LinkedIn, and TikTok.
  • Collaborate with Creative, Analytics, and SEO teams to drive cross-channel marketing success.
  • Analyze and present performance reports directly to clients.
  • Lead client communication and maintain strong account relationships.
  • Identify upsell and cross-sell opportunities to contribute to sales enablement.
  • Delegate tasks and manage quality assurance for junior teammates.
  • Act as a direct people manager for 1-2 team members in some cases.
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