Paid Advertising Strategist, Leadgen
New
P
Power DigitalDigital Marketing
Remote - United StatesFull-TimeMiddle
SalaryBase salary + commission opportunities
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Job Details
- Experience
- 2-3 years of digital marketing experience; 1-2 years in an agency setting
- Required Skills
- Project ManagementGoogle Analytics
Requirements
- 2-3 years of total digital marketing experience.
- 1-2 years of agency-setting experience.
- 2+ years of hands-on experience with at least two paid advertising channels (Google, Bing, Meta, TikTok, LinkedIn, Pinterest, or Snapchat).
- Strong proficiency in campaign development, bid optimization, and keyword research.
- Proficiency in Google Analytics.
- Proficiency in Google/Microsoft Office Suite.
- Strong understanding of full-funnel marketing.
- Excellent written and verbal communication skills.
- Strong organizational and project management abilities.
- Ability to learn quickly and work independently.
Responsibilities
- Execute performance marketing campaigns across paid social and search platforms.
- Lead campaign production, including builds, keyword research, ad copy, and bid optimization.
- Manage client budgets with accurate pacing and proactive recommendations.
- Maintain testing roadmaps and project manage experimental next steps.
- Provide proactive performance reporting and strategic insights to clients.
- Facilitate tactical needs and internal communication with team members.
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