Head of Product Marketing
R
Rocket.ChatEnterprise Software
Remote (Europe Or Brazil)Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- At least 5 years in product marketing
- Required Skills
- GitHub
Requirements
- At least 5 years in product marketing at a B2B or enterprise software company, owning messaging, positioning, and product launches end-to-end.
- Experience running product marketing at early-stage, growth-stage software start-ups.
- A track record of translating technical product capabilities into clear, credible messaging for both technical and business buyers.
- Experience building sales and partner enablement content that actually gets used.
- Comfort working cross-functionally with Product, Sales, and Partner teams, and owning outcomes.
- The ability to sit at the crossroads of Product, Sales, Partners, and Marketing, build alignment across them, and influence decisions that move the business forward.
- The ability to get genuinely fluent in highly technical product concepts (security architecture, deployment models, compliance frameworks) and in the technical audiences we sell to.
- Strong writing — you can move between a one-pager, a battle card, and a customer story without losing our voice.
- A resilient self-starter, comfortable in a fast-paced, low-hierarchy environment.
- Ability to prioritize high impact projects while juggling requests from multiple parts of the business.
Responsibilities
- Lead go-to-market for major and minor product releases, and for new capabilities as they ship.
- Translate product capabilities into messaging that resonates with technical and executive buyers alike.
- Own core messaging and positioning across our audiences, from enterprise IT buyers to government and defense stakeholders.
- Craft value messaging that connects technical capabilities to the outcomes our buyers actually care about.
- Build and maintain product and competitive battle cards that give sales a real edge in-deal.
- Run internal enablement so our go-to-market (GTM) organization understands what we're launching and why it matters.
- Build partner enablement materials that help our channel sell Rocket.Chat effectively.
- Own the core library of sales decks, one-pagers, website use-case pages, and other materials sales and marketing rely on.
- Produce customer stories with ICP customers that show proof of the value we deliver.
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