Marketplace PPC & Digital Media Manager
New
J
JavvyConsumer Packaged Goods
Remote - USAContractSenior
Salary not disclosed
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Job Details
- Experience
- 7+ years
- Required Skills
- Amazon RDSMicrosoft ExcelGoogle Sheets
Requirements
- 7+ years of hands-on paid media, PPC, retail media, or performance marketing experience.
- Strong proficiency with Amazon Ads, Walmart Connect, Roundel, Instacart, and/or DoorDash.
- Deep understanding of PPC principles including bidding, targeting, campaign structure, and attribution.
- Advanced analytical skills with expertise in Excel and Google Sheets.
- Demonstrated experience managing significant media budgets and driving measurable business results.
- Ability to work independently as a hands-on operator without agency or significant software support.
- Strong self-direction, detail orientation, and comfort in a fast-paced environment.
Responsibilities
- Manage day-to-day paid media strategy, execution, and optimization across marketplace platforms.
- Build and maintain campaigns, including managing budgets, bids, keywords, targeting, audiences, and placements.
- Monitor performance metrics such as ROAS, sales, conversion, and profitability to ensure budget pacing.
- Analyze campaign results to provide data-driven recommendations and improve overall performance.
- Develop testing strategies to identify new opportunities for scaling marketplace sales.
- Create comprehensive reporting and dashboards using platform data, Excel, and Google Sheets.
- Partner with e-commerce, sales, brand, and finance teams to align on goals.
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