Senior Content Marketing Manager
New
J
JobgetherB2B Technical Marketing
Based in United StatesFull-TimeManager
Salary$148,000–$185,000
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Job Details
- Experience
- 5–7 years
- Required Skills
- Cloud ComputingCybersecuritySEOSoftware Engineering
Requirements
- 5–7 years of experience in B2B technical marketing, content marketing, product marketing, developer relations, product management, or a related discipline.
- Exceptional writing, editing, and communication skills, with the ability to translate complex technical concepts into clear and engaging marketing content.
- Demonstrated expertise creating content for technical audiences and supporting technical buyer journeys.
- Strong understanding of content marketing, SEO, and GEO best practices.
- Professional or hands-on experience with software engineering, platform engineering, cloud engineering, cybersecurity, or a closely related technical discipline.
- Advanced understanding of software development, cybersecurity, identity and access management, cloud, and infrastructure concepts.
- Proven ability to create or oversee content across multiple formats, including web, blogs, video, social media, advertising, and similar channels.
- Experience using LLMs and AI-powered tools to accelerate content production while maintaining high standards for accuracy and quality.
- Strong judgment around AI-generated content, with the ability to distinguish valuable, differentiated content from low-quality or generic output.
- Excellent attention to detail and a strong commitment to content quality.
- High level of autonomy, initiative, and comfort navigating ambiguity while maintaining ownership of projects and outcomes.
- Strong collaboration skills and the ability to work effectively with technical and non-technical stakeholders.
Responsibilities
- Define and execute a technical content strategy designed to generate demand and engage engineering-focused buyer personas.
- Research, develop, edit, and manage technical content across blogs, videos, web pages, advertisements, social media, and other relevant channels.
- Build deep subject-matter expertise across products, customers, competitive positioning, and the broader technology landscape.
- Develop and maintain a network of external technical contributors to create a consistent pipeline of high-quality, expert-led content.
- Own content projects end to end, from ideation and research through production, publication, and performance analysis.
- Use analytics and performance data to identify content gaps, emerging opportunities, and ways to improve engagement and demand generation.
- Leverage AI and LLM-based tools to improve content workflows and increase production efficiency.
- Establish and maintain clear quality standards for AI-assisted content.
- Collaborate closely with subject-matter experts across product, engineering, marketing, and sales to translate technical knowledge into compelling customer-facing stories.
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