Go-To-Market Data Analyst
New
K
KnakB2B SaaS
Remote - CanadaFull-TimeMiddle
Salary$120,000 - 150,000
Apply NowOpens the employer's application page
Job Details
- Experience
- 3 to 5 years
- Required Skills
- SQLMicrosoft Power BISalesforceTableauLooker
Requirements
- 3 to 5 years of experience in an analyst role, ideally with exposure to marketing, sales, or revenue operations data
- Working knowledge of marketing concepts: lead generation, performance marketing, campaign attribution, funnel and conversion metrics
- Strong SQL skills and comfort working directly with data
- Working knowledge of CRM (Salesforce preferred) schema and objects
- Familiarity with paid ad platform data such as Google Ads and LinkedIn Ads
- Experience with Tableau or an equivalent BI tool (Looker, Power BI, or similar)
- Ability to work across departments and communicate with stakeholders who have different priorities
- Comfort with ambiguity
Responsibilities
- Analyze marketing performance across channels and campaigns, including lead generation and performance marketing metrics
- Build and maintain reporting that connects marketing activity to sales pipeline, revenue, and finance outcomes
- Partner with Revenue Operations and Sales to understand funnel conversion, attribution, and forecasting questions
- Support Finance with GTM-related budget and spend analysis
- Translate ad hoc questions from stakeholders across departments into clear, well-scoped analysis
- Identify gaps or inconsistencies in GTM data and help improve data quality and definitions over time
- Present findings in a way that is useful to both technical and non-technical audiences
- Work with AI team on building out data agents that serve marketing purposes
- Work with Data Engineering on structuring data architecture and source tables for marketing purposes
- Work with Finance on annual planning and setting targets
View Full Description & ApplyYou'll be redirected to the employer's site
