Director of Brand Strategy & Business Growth

New
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OLLYVitamins Minerals Supplements
Remote, USAFull-TimeDirector
SalaryAnnual Bonus
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Job Details

Experience
14+ years of experience
Required Skills
Cross-functional Team LeadershipFinancial analysis

Requirements

  • 14+ years of experience across brand management, brand strategy, business strategy, commercial strategy, or general management.
  • Strong understanding of forecasting, demand planning, annual business planning, and portfolio management processes.
  • Proven ability to translate consumer insights, brand health, and financial results into growth strategies.
  • Demonstrated success leading and developing high-performing, cross-functional teams.
  • Proven ability to influence senior leaders and align organizations around a common vision.
  • Experience partnering across Marketing, Media, Sales, Finance, Operations, Supply Chain, and Innovation.
  • Highly collaborative, curious, commercially minded, and action-oriented approach.
  • Capability to move seamlessly between long-term planning, complex problem-solving, and detailed business analysis.

Responsibilities

  • Lead and develop OLLY's Brand Strategy team, fostering accountability and strategic rigor.
  • Partner with Brand Managers to translate consumer insights and marketplace trends into actionable segment growth strategies.
  • Serve as brand steward, ensuring consumer and brand strategy inform decisions across all functional departments.
  • Own comprehensive business performance analysis including revenue, share, penetration, velocity, distribution, and profitability.
  • Lead high-impact, cross-functional projects to accelerate growth and improve organizational effectiveness.
  • Build alignment around priorities and drive data-backed decision-making across the organization.
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Annual Bonus
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