Senior Product Marketing Manager
New
J
JobgetherTechnology Software
Based in SwitzerlandFull-TimeSenior
SalaryCompetitive base compensation determined according to location, experience, knowledge and skills.
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Job Details
- Required Skills
- Data Analysis
Requirements
- Proven product marketing experience developing positioning, messaging, and GTM strategies.
- Ability to communicate effectively with both highly technical audiences and enterprise buyers.
- Strong analytical skills with a data-driven approach to marketing activities.
- Experience developing and executing demand generation initiatives.
- Demonstrated growth mindset with a willingness to experiment and iterate.
- Excellent written and verbal communication skills.
- Ability to work independently, prioritize high-impact activities, and take ownership of projects.
- Experience marketing enterprise software, cloud, DevOps, or open-source solutions is highly desirable.
- Comfortable collaborating with cross-functional teams including Product, Engineering, and Sales.
- Interest in using automation and AI-enabled tools to improve marketing productivity.
Responsibilities
- Develop and execute go-to-market strategies for a portfolio of technology products.
- Lead product messaging and positioning to ensure solutions are differentiated.
- Translate technical concepts into compelling stories for developers and enterprise decision-makers.
- Partner with Product Management and Engineering to understand product capabilities and market opportunities.
- Lead content planning and development across whitepapers, blogs, and sales enablement resources.
- Execute integrated campaigns with regional marketing teams to drive awareness and pipeline.
- Coordinate cross-functional product and feature launches.
- Conduct competitive analysis and monitor market trends.
- Use data and performance insights to measure campaign effectiveness and optimize marketing funnels.
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