Associate Director, Social Media

New
D
Directive ConsultingB2B Marketing
Remote USFull-TimeManager
Salary$100,000- $135,000 USD with bonus eligibility
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Job Details

Experience
4+ years experience working at a performance/digital marketing agency (bonus for B2B), 2+ years people management experience
Required Skills
People ManagementGoogle AnalyticsMicrosoft ExcelDigital Marketing

Requirements

  • 4+ years of experience in a performance/digital marketing agency (B2B experience preferred).
  • 2+ years of people management experience.
  • Deep expertise in paid social advertising, particularly LinkedIn Ads and Meta.
  • Understanding of diverse ad units like conversation ads, document ads, and CTV.
  • Proficiency in LinkedIn Campaign Manager, ZoomInfo, 6Sense, and similar advertising platforms.
  • Ability to analyze performance data using Google Analytics, GA4, and Excel.
  • Proven track record with mid-market or enterprise accounts.
  • Exceptional project management, prioritization, and organizational skills.
  • Strong storytelling abilities with data and strategic articulation.
  • Ability to travel to visit clients approximately once per year per client.

Responsibilities

  • Lead and mentor a pod of up to 8 Social Media Strategists.
  • Set and track strategic goals for client engagements within the pod.
  • Ensure client adherence to agency methodologies and advertising best practices.
  • Support strategists in overcoming campaign roadblocks to secure client approvals.
  • Drive team accountability, build structure, and provide proactive support.
  • Manage client relationships to ensure consistent renewals and client satisfaction.
  • Identify and surface upsell, cross-sell, and referral opportunities.
  • Communicate campaign results and strategic direction to clients and executives.
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$100,000- $135,000 USD with bonus eligibility
Apply Now