Growth Marketing Optimisation Specialist

New
E
EverwayB2B SaaS
Remote- UKFull-TimeMiddle
SalaryCompetitive salary with bonus opportunities
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Job Details

Experience
3+ years
Required Skills
SQLSalesforceGoogle AnalyticsTableauHubSpotCRM

Requirements

  • 3+ years of experience in B2B marketing operations, growth marketing, or revenue operations.
  • Experience optimizing end-to-end lead lifecycle processes and CRM workflows.
  • Experience developing and maintaining lead scoring models and marketing attribution.
  • Strong analytical skills with experience identifying trends and actionable insights from data.
  • Ability to communicate technical data and systems information to non-technical stakeholders.
  • Experience collaborating with Marketing, Sales, Operations, and technical teams.
  • Experience with CRM, marketing automation, and analytics platforms (e.g., Salesforce, HubSpot, Marketing Cloud, Google Analytics, Tableau).
  • Experience using AI-enabled tools or automation for marketing operations and reporting.
  • Professional qualification in marketing, revenue operations, or analytics is desirable.
  • Experience in B2B SaaS environments is desirable.
  • Familiarity with SQL is desirable.

Responsibilities

  • Optimize lead and account scoring models, marketing qualification processes, and routing automations.
  • Analyze lead-to-pipeline conversion rates to optimize outbound activity and remove bottlenecks.
  • Analyze engagement, intent signals, and buying committee activity for account-based marketing.
  • Develop and maintain dashboards and reporting for global marketing performance and KPIs.
  • Maintain marketing attribution models measuring campaign, channel, and asset impact.
  • Analyze budget spend and marketing ROI to improve cost effectiveness.
  • Implement and optimize automated workflows across the technology stack.
  • Monitor marketing operations process health to improve data quality and reporting efficiency.
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Competitive salary with bonus opportunities
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