Static Ads Designer (Paid Social)
P
PairedDigital Marketing
Colombia. Ecuador. Peru. Venezuela, Bolivarian Republic of. BrazilFull-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- Excellent written and spoken English
- Experience
- 3+ years
- Required Skills
- Adobe IllustratorAdobe PhotoshopFigmaGraphic Design
Requirements
- 3+ years of experience in direct response marketing and design.
- Strong graphic design skills with a portfolio demonstrating direct response/performance static ad design.
- Proficiency in Adobe Photoshop, Illustrator, Figma, or equivalent professional design software.
- Excellent written and spoken English proficiency.
- Proven experience designing paid social creative or direct response performance static ads.
- Deep understanding of performance/conversion drivers on Meta (hooks, layout, contrast, native feel).
- Strong grasp of typography, layout, and visual hierarchy for fast-scroll environments.
- Highly organized and reliable with file handling, naming conventions, and deadlines.
- Ability to produce multiple test-ready concept variants efficiently.
- Comfortable receiving and quickly implementing creative feedback from a director/team.
Responsibilities
- Design static image ads for Meta (Instagram/Facebook) in 4x5, 1x1, and 9x16 formats.
- Translate scripts, briefs, and offers into visual concepts that stop the scroll and drive conversions.
- Produce multiple concept variations per brief to support optimal batch testing volume.
- Maintain an expected output of approximately 6–8 ad batches per week.
- Incorporate copywriting, claims, and offers into designs clearly and compliantly.
- Design supporting assets such as product mockups, testimonials, and UGC-style frames.
- Collaborate with the Director of Performance Creative to implement feedback and iterate on designs.
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