Social Media Buyer
New
B
BasisDigital Media
Flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.Full-TimeMiddle
Salary$68,637 - $82,000 a year
Apply NowOpens the employer's application page
Job Details
- Experience
- 2+ years
- Required Skills
- Microsoft ExcelPowerPointData analytics
Requirements
- 2+ years of experience with daily management and execution of paid social campaigns
- Strong analytical skills with ability to pull and analyze reports from ad platforms
- Familiarity with first-party and third-party data and tagging/pixel placement
- Proficiency in Microsoft Excel and PowerPoint
- Ability to handle multiple tasks in a fast-paced environment under tight deadlines
- Detail-oriented and organized
- Developed communication and presentation skills
- Solutions-oriented mindset
- Ability to work in a cross-functional team environment
Responsibilities
- Build and QA campaigns according to best practices
- Maintain understanding of the paid social landscape and latest platform solutions
- Monitor daily pacing, audit performance, and own all campaign optimizations
- Steward client media investment across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest, and X
- Work with internal Operations, Analytics, and Media Buying teams to develop performance insights
- Build strategic campaign plans for social RFP requests
- Craft client-facing POVs based on the evolving social landscape
- Train, mentor, and develop Social Media Buying Associates
- Troubleshoot technical issues with creative, pixels, and ad management platforms
- Develop relationships with clients via status meetings and QBRs
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