Marketing Manager
New
J
JobgetherB2B SaaS, Finance, ERP
SwitzerlandFull-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- Project ManagementData AnalysisHubSpot
Requirements
- Proven experience managing marketing campaigns from strategy through execution, optimization, and reporting.
- Strong background in demand generation, campaign management, or marketing operations.
- Hands-on experience with HubSpot, including workflows, automation, segmentation, landing pages, and reporting.
- Demonstrated ability to analyze marketing performance data and convert insights into measurable improvements.
- Experience managing multi-channel campaigns with clear pipeline and revenue objectives.
- Strong project management skills with the ability to coordinate cross-functional initiatives.
- Excellent writing and communication skills with strong attention to messaging consistency and brand alignment.
- Experience using AI tools in daily marketing workflows, including campaign ideation, copy creation, reporting, analysis, and automation.
- Ability to evaluate AI-generated outputs critically and understand when human judgment is required.
- Strong ownership mindset, analytical thinking, adaptability, and ability to thrive in a remote environment.
Responsibilities
- Develop and execute multi-channel marketing campaigns, including webinars, virtual events, guides, and thought leadership initiatives.
- Define campaign objectives, align initiatives with pipeline goals, and measure contribution to revenue outcomes.
- Monitor funnel performance, identify optimization opportunities, and translate campaign data into actionable improvements.
- Manage campaign timelines, asset coordination, promotion strategies, and post-campaign performance analysis.
- Build and optimize marketing automation workflows using HubSpot, including landing pages, forms, segmentation, and lifecycle automation.
- Create and manage email marketing programs, including promotional, newsletter, and transactional communications.
- Map and optimize buyer journeys from awareness through opportunity stages, creating relevant nurture experiences.
- Leverage AI tools to improve campaign creation, content development, automation, reporting, and marketing analysis.
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