Product Lifecycle Marketing Manager
New
S
SimpleStudyAI Education
Remote - EuropeFull-TimeManager
SalarySalary: no fixed budget. Flexible.
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Job Details
- Required Skills
- A/B testing
Requirements
- Specific, hands-on experience in push notifications, preferably in a consumer application context
- Familiarity or proficiency with Customer.io
- Familiarity or proficiency with Mixpanel
- Familiarity or proficiency with PostHog
- Understanding of lifecycle marketing principles
- Experience with A/B testing methodologies
Responsibilities
- Run both email and push communication campaigns for the consumer business
- Conduct frequent A/B testing to optimize campaign performance
- Develop lifecycle marketing strategies to maintain student motivation
- Manage messaging flows across the student user journey
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