Product Marketing Manager, Exposure Management
V
VanishIDCybersecurity
Open to candidates throughout the United StatesFull-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- 7+ years in B2B SaaS marketing with 4+ years in product marketing
- Required Skills
- Cybersecurity
Requirements
- 7+ years in B2B SaaS marketing.
- 4+ years in product marketing.
- Professional experience in the cybersecurity industry.
- Experience running product launches in a high-velocity environment.
- Proven ability to market to CISOs and security operations teams.
- Expertise in explaining complex technical concepts to buyers.
- Strong writing samples of external-facing content for security buyers.
- Proven track record of campaigns that generated pipeline.
- Self-starter mindset suitable for a lean, remote, fast-paced team.
Responsibilities
- Own positioning and messaging for exposure management across the organization.
- Translate technical platform capabilities, research findings, and vulnerability disclosures into clear buyer-facing narratives.
- Create definition content, buyer's guides, webinars, and web pages to educate CISOs.
- Lead flagship research by partnering with product teams, performing surveys, and writing reports.
- Run integrated campaigns and manage major launch moments.
- Develop sales enablement materials including pitch decks, battlecards, and demo narratives.
- Drive joint value propositions and co-marketed campaigns with technology and alliance partners.
- Manage account-based marketing plays and lead handoff to sales.
View Full Description & ApplyYou'll be redirected to the employer's site
