Freelance eCommerce CRO & UX/UI Designer

New
R
RestaurantSupply.comECommerce
Open to candidates based in the United States, sufficient availability during U.S. business hoursContractSenior
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
Data AnalysisFigmaShopifyGoogle AnalyticsProduct designA/B testing

Requirements

  • 5+ years of professional UX/UI or Product Design experience, with significant experience designing for high-traffic eCommerce websites.
  • Demonstrated success designing UX/UI improvements that produced measurable increases in conversion rate, revenue, revenue per visitor, average order value, or other commercial KPIs.
  • A strong portfolio featuring eCommerce work that clearly demonstrates your personal contribution, design process, experimentation approach, and measurable business outcomes.
  • Advanced proficiency with Figma or comparable web-based design and prototyping tools.
  • Hands-on experience with conversion rate optimization (CRO), A/B testing, experimentation, and usability optimization.
  • Experience using behavioral and analytics tools such as Google Analytics/GA4, Microsoft Clarity, Hotjar, Optimizely, VWO, or similar platforms.
  • Strong understanding of eCommerce customer journeys, including product discovery, navigation, search, product detail pages, cart, checkout, and conversion funnels.
  • Experience working closely with developers to ensure designs are technically feasible and accurately implemented.
  • Experience optimizing large-scale or high-revenue eCommerce platforms.
  • Experience with B2B eCommerce or complex product catalogs.
  • Experience working with eCommerce platforms such as Shopify.

Responsibilities

  • Analyze customer behavior, website analytics, session recordings, and performance data to proactively identify conversion barriers and revenue opportunities.
  • Develop UX hypotheses and recommend improvements designed to increase conversion rate, revenue per visitor, average order value, and other key eCommerce KPIs.
  • Design high-quality, conversion-focused user experiences and interfaces in Figma that are clearly structured, documented, and ready for developer implementation.
  • Optimize critical eCommerce experiences, including navigation, search, category and product pages, cart, checkout, calls to action, product discovery, and other key customer journeys.
  • Partner closely with developers and the A/B testing team to turn UX hypotheses into measurable experiments.
  • Design variations for A/B and multivariate testing and iterate based on quantitative results and customer behavior.
  • Evaluate experiment results and translate findings into actionable recommendations for future optimization.
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