Regional SEO Manager

New
Asia / UAE, DubaiFull-TimeManager
Salary not disclosed
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Job Details

Languages
English business level or above; Mandarin business level or above (strong plus)
Experience
5-8 years
Required Skills
HTMLCSSJavascriptGoogle AnalyticsSEOLookerSEMrushAhrefs

Requirements

  • 5-8 years of proven achievement in Global SEO managing local search for large B2C audiences.
  • Exceptional ability to coordinate with cross-functional and decentralized teams.
  • English business level proficiency or above.
  • Mandarin business level or above is a strong plus.
  • Strong knowledge of or interest in the blockchain/cryptocurrency industry.
  • In-depth experience with website analytics and data visualization tools (Google Analytics, Looker, Excel/Google Sheets).
  • Experience with enterprise SEO tools (Ahrefs, Semrush, BrightLocal) and CMS environments.
  • Experience with A/B and multivariate experiments.
  • Working knowledge of HTML, CSS, and JavaScript development impact on crawling.
  • Deep understanding of ranking factors across different regions (Google, Yandex, Naver).

Responsibilities

  • Develop and implement localized SEO strategies that align with global business goals.
  • Act as the primary SEO lead and consultant for Local Marketing Managers.
  • Perform deep-dive keyword research and analysis to identify regional search trends.
  • Provide localized optimization frameworks and technical requirements for regional subdomains.
  • Design and manage a high-impact local backlink framework.
  • Deploy localized reputation management strategies.
  • Monitor and track local SEO performance using analytics tools.
  • Collaborate with web developers and content creators for search optimization.
  • Manage allocated budgets for local SEO initiatives and vendor relationships.
  • Stay up-to-date with local search algorithm updates and train regional teams.
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